Sadie Breed Evaluation - Q5

5. How did you attract/address your audience?

To attract our audience we first had to find out what their interests were and how we could draw them into the plot of our film. To do this, we conducted audience research which we sent out by email and through social networks to both males and females.

Our results to questions such as 'What type of music do you like to hear in films?' and 'What do you do in your spare time?' gave us ideas of what to incorporate into our film in order to keep the audience interested. Once we came up with a rough plot, we decided we should have the stalker pursue his victims through social networking sites and have shots of technology such as computers and printers as this would be a world our audience were very familiar with and therefore it would have the ultimate effect of putting our audience on edge.

The response to the question 'What kind of music do you like to hear in films?' was mostly 'popular'. We considered putting popular music in our piece but we found out we could not use copyrighted music unless we had permission from the artist. We decided that we would have to go with the next most popular answer and chose to use 'dramatic' music.

Another way we attracted the audience was with the age of our 'victims'. The ages of our 'victims' ranged from 17-23 which means our audience will find it easier to relate to them rather than having our victims older and alienating our audeince. Below are pictures of two of our 'victims' to illustrate this.